20+ years at designing digital experiences. Applying the methodology and technique of the user-centered design approach by doing research, analysis, design and evaluation of interfaces (web, mobile, software, etc.).
From its ideation process until its launch, I ensure the product vision and its business goals are always kept in focus.​​​​​​​
SKILLS
• Consolidating the product vision
• Identifying functional requirements
• Producing site maps and flows, storyboard, user journeys/stories, etc.
• Designing user interfaces
• Collaborating with other designers and developers
• Presenting and discussing UX deliverables with stakeholders
• Participating and leading discovery activities such as conducting user research, usability studies, preparing • documentation and presenting findings to the team.
• Evaluating technical considerations with technical lead, client and/or third parties,
• Mentoring UX team members & inspiring the UX discipline internally.
DELIVERABLES
• Business goals, product vision and technical specifications
• Competitive analysis report
• Personas and UX research reports
• Sitemap and information architecture
• Experience maps, user journeys and user flows
• UX wireframes
• Interactive prototypes
• Visual design
• Styleguide and specifications for developers
• Usability testing and usage analytics report
TOOLS
• Whiteboard, paper, post-it
• Sketch, Photoshop, Illustrator, Indesign
• Invision, Axure, Prototyper, Proto.io, etc.
• Word, Excel, PowerPoint, Keynote, etc.
• Trello, Slack, Zeplin
• Coda, Webstorm, GitHub
… and many more